APRIL 2016 - DECEMBER 2016
In 2016 Bora was created to develop an on-demand microtransit solution with mass transport vehicles. With point-to-point rides at accessible prices the goal was to dynamically route mini-buses, optimizing costs in the most used routes inside the city of Goiânia in Brazil.
As a Product Designer and Manager, I lead a team of developers and data scientists. My role was to keep the product backlog up to date, prioritizing tickets and designing interfaces for our mobile products and internal admin platform, in order to build a product ecosystem which was used in stealth mode to prove the concept to investors.
With a team of 4 developers we were able to build a passenger client for iOS and android, a driver's client for android tablets, and a webapp that controls the system for the operators, together with a core service that routed all vehicles.
At Bora I had a chance to work in the harsh Brazilian startup environment, building a team with some of the best developers in the area, achieving a great result with a small team.